Google analytics custom reports. Sign in to google analytics. Navigate to your view. Sign in to google analytics.
In this post we will look at creating custom reports in google analytics. Google analytics allows you to be creative with how youre viewing performance and makes it nice and tidy to perfectly fit in a pdf report if you need to send it off. You have the freedom to choose the inputs based on the outputs youre looking for.
Using google analytics customization tab to get started log into your google analytics account and click the customization tab in the top orange navigation bar. That means choosing the dimensions eg. Back up custom reports with.
Custom dimensions and metrics are supported by the google analytics sdks for android and ios v2x or higher analyticsjs and the measurement protocol. We can give the report a title then select the information we want on the report tab. Google analytics provides some great pre configured reports to work with out of the box but the ability to customize and build your own reports from scratch is what allows marketers to gain truly valuable insights from the tool.
What are google analytics custom reports. How to use google analytics custom reports. First navigate to the customization area then custom reports.
Navigate to your view. A google analytics custom report is quite simply a google analytics report that you create and customize yourself based on your own needs. Before you begin experimenting with custom reports conduct a google analytics health check.
More often google analytics configurations are broken rendering custom reportseven less effective. Click on new custom report. Many google analytics custom reports are configured incorrectly.
Access manage and share custom reports. Sign in to google analytics. Thankfully google analytics experts have taken the time to create templates for the custom reports they find most valuable and make them available for anyone to install via the solutions gallery.
Then choosing how the data is displayed. Definitions of custom report features in order to use custom reports you need to know what each term means to build out a sweet showstopping report. Click customization custom.
Open reports and find one that you regularly access from either customization or one of the other report categories. Click the new custom report button under custom reports and now the fun begins. You pick the dimensions city and browser for example and metrics sessions pageviews and bounce rate for example and decide how they should be.
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