Google analytics. Once youve installed google analytics on your websites set up your goals and set up site searches you should wait about 24 hours for it to start getting data. Once you start getting in google analytics data you can start learning about your website traffic. Google analytics provides an sdk that allows gathering usage data.
Google analytics is a web analytics service offered by google that tracks and reports website traffic currently as a platform inside the google marketing platform brand. Google launched the service in november 2005 after acquiring urchin. Basic analytics tracking is now installed on your website.
Google analytics lets you measure your advertising roi as well as track your flash video and social networking sites and applications. Take a look at this page on the google marketing platform site and download the pdf of the playbook. As of 2019 google analytics is the most widely used web analytics service on the web.
You can then use those business insights to take action such as improving your website creating tailored audience lists and more. Official google analytics help center where you can find tips and tutorials on using google analytics and other answers to frequently asked questions. Youll notice that most of the reports under standard reporting in google analytics will be delayed in populating data up to 24 hours but you can check the real time tracking section in your google analytics account to start seeing data immediately.
View google analytics data. Learn how to unlock deeper insights and create smarter google ads campaigns.